One of the main questions I get when potential Pinterest clients reach out to Killer Diller Social, is “How quick can you get my Monthly Views into the 1000’s and up?“.
Here is the thing…Monthly Views are important BUT they are really NOT the numbers you should be obsessing with. Those numbers are…
CLICKS TO YOUR WEBSITE (#1!!!!)
&
CONTENT BEING SAVED (aka Repinned)
(For future clicks to your website/content etc.)
So what’s up with Monthly Views? Why is it up front and center on my Pinterest profile if it’s “not that important?”.
Well….It’s really a vanity number. Something that looks really good when you visit someone’s page and makes you think that THIS is person/company is sharing content that lots of people want to see and therefore you do as well (and that IS TRUE! but it’s not the whole story).
The number of monthly audience (monthly viewers) you get on Pinterest is the number of people’s screens your pins have appeared on but don’t necessary interact with your content.
If 1.5 million users see your content but never NOT once click on your content your sharing, then those number means nothing.
So as mentioned above, it’s a vanity number that does not translate to the same amount of views to your website. YES it still a good thing to know that this many people are seeing your content (more eyeballs the better) but it’s not what should focus on when doing Pinterest Marketing.
Creating that Clickable and Shareable content is!
If you are creating content that your Pinterest viewers, followers & people who click on your content want and are searching for, you can still get a ton of monthly views and traffic to your site even without a ton of followers/ monthly views. Yuppers! So see..not super important.
So readers, focus on creating super content, share it at the RIGHT TIME (Tailwind will 100% help you with) and you will start to see positive numbers rolling into your website.
Last note, there are several other tips you should be doing to help get seen on the platform, so do make sure you check out some of my helpful blog posts below. And you can always get help from Killer Diller Social if you want to put it in the hands of an expert.
